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Internet Marketing is growing by the day and so SEO consultant Sydney is again on demand. In such a situation, it is not enough for a business to have just a website. It is important for this website to be visible to the users and appear in search results when users search for related keywords. With so many companies and websites selling the same products or services as your business, how do you make sure that you get noticed and get more business?

This is where Search Engine Optimization (SEO) comes into picture. Many companies are incorporating SEO into their marketing strategies. This raises one more question. Is In-House SEO better or should you Outsource the SEO of your website to an agency? What are the pros and cons of getting the SEO of your website done In-House as compared to outsourcing your SEO needs? Both In-House SEO and Outsourcing SEO have its pros and cons. Each company needs to look into both these models and then decide based on their needs.

Pros of In-House SEO

1. An In-House SEO expert will know your business well and hence will understand the nuances of company and its challenges as well.

2. Doing your SEO In-House gives you complete control over the strategies and their execution. The SEO expert can be contacted immediately for any changes since he sits in the same office as the other members of the company.

3. The In-House SEO expert works only on your website and not on any other websites. This means that the expert can give full attention to your site and can work on improving the rankings of your website.

4. Sometimes In-House SEO is lesser expensive that Outsourced SEO agencies.

In-House SEO Cons

1. SEO is a rapidly changing field. The algorithms of search engines keep changing. One needs to always be updated with the changes. The skills in SEO also keep changing. If you decide to do the SEO of your site In-House, then you need to spend time and sometimes money to learn the new aspects of SEO and keep yourself updated with the changes.

2. It may be time consuming if you have to keep up to the trends of the business. And it is important to keep with the trends of the business if you choose to do your SEO In-House. You will also have to pay attention to the overall marketing of your website and may not find the time to update yourself with the latest in SEO. This can result in outdated SEO practices which can further affect your sites ranking.

3. SEO requires a number of tools. If you choose to do your SEO In-House, then you need to buy these tools. This can be very expensive. Just having these tools is not enough. You also need to learn how to use them which can further take up a lot of your time.

Outsourced SEO Pros

1. The biggest advantage of outsourcing your SEO needs to an agency is that you get the expertise of an entire team of SEO experts who will work on your website. Since, it is a team that only works on SEO projects, they will be up to date with the latest trends in business and hence you do not have to spend time or money in getting yourself familiar with these trends. The team will create SEO strategies for your business keeping these trends in mind.

2. SEO agencies work with a large number of clients. The advantage of this is that they have the experience of working on different kinds of businesses and understand their needs better. This wide perspective can be a big advantage in getting visibility on the web.

3. If you outsource SEO to an agency, you don’t have to spend time, effort and money on hiring an In-House SEO team, training and tools.

4. The outsourced SEO agency will not be affected by the pressures of other aspects of marketing your business and can concentrate only on the SEO of your website.

5. Outsourcing SEO means faster execution of tasks since you get a team of people working on your website as opposed to one or two in-house experts.

Outsourced SEO Cons

1. Outsourcing SEO may require you to sometimes invest a little more money than you would if you were to do the SEO of your website in-house by yourself.

2. If you outsource the SEO of your website to an agency, then they would need sometime to get to know your business and the way you work. This would take up sometime till the agency gets used to working with your company.

3. Since the agency will be handling more than just your website, you cannot be sure of the time and focus that the agency will be giving your website. You may have to constantly keep checking on the work done and on the progress of your site.

4. Some of the SEO agencies may use cheap tool based SEO or black hat SEO techniques to get the results that they promise their clients. You may have to be involved with the agency’s work to make sure such techniques are not being used for your website.

Anita Seol is a staff writer for VTechSEO. Outsource SEO to a leading SEO outsourcing firm in India and USA.

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Despite the known permanence of their tattoo many people make decisions to get ink by means of Tattoo Removal Sydney.

Tribal Tattoos –Tribal Tattooing originated thousands of years ago, and it is still being used by various cultures throughout the world. Tribal tattoos originated in areas such as Hawaii and Samoa. Their characteristics include heavy black lines and shading of geometric designs. The great thing about tribal tattoos is the variety of creativity that a tattoo artist can use. In fact, any basic design can easily be given a tribal touch by a skilled tattoo artist by working freehand alone. With the flexibility of this design, anyone can easily come up with a unique tribal tattoo design.

Celtic Tattoos – Celtic designs are an incredibly popular choice today for those looking to get tattooed. A general rule of thumb is: the shape of the design often determines the “meaning” of a knotwork design. Circles represent unity or eternity, spirals reincarnation or cycles of life and rebirth, triangles and trefoils the threefold dominion of earth, sea, and sky. Squares or four-fold shapes are shield knots, symbols of protection from spirits or evil influences. Interlaced animals and men usually represent relationships, or emphasize the interdependence of mankind and nature. There are actually very few records of the Celts themselves, and most symbols are interpreted by archaeologists and other scholars who have studied the symbols in context. Some ancient Celtic symbols have changed in meaning over time, having been influenced by the introduction of the Church and the influence of other cultures. Be sure to seek advice from the tattoo artist when deciding on which design would best suit your personality.

Cross Tattoos –Cross designs are one of the oldest types of designs, and are still an incredibly popular choice for those who are looking to get tattooed. There are 4 basic cross designs that are very popular:

* Celtic Cross
* Iron Cross
* Gothic Cross
* Christian Cross

There are some people that just love a well done cross tattoo just for the sake of how beautiful it is. If it is done well, and the ridges and curves are very smooth and detailed, it will have an amazing result. It can almost have a three dimensional effect when you look at it from the sides.

Butterfly Tattoos – Butterfly tattoos are still an incredibly popular choice for those looking to get tattooed. They can be done in many ways. They can be done in a big way, with bold colors and details, or they can be done with a more subtle approach. They can be done to match the actual realistic look of a butterfly, or you can be very creative with your rendition. You can also combine them with other designs and themes. Before you have a huge butterfly tattooed on your body, please consider the following. The basic symbolism of the butterfly involves grace, beauty, spirituality, transition, so be sure to have your tattoo made delicately and carefully.

Dragon Tattoos – Dragon tattoos are one of the most sought after tattoo designs today! In Japan, dragons are an important part of the Japanese mythology. In Japan, they are water gods; therefore, that is why they are generally portrayed with clouds. Japanese dragon tattoos symbolize power, protection of home and family and longevity. In China, the dragon has a stronger, more masculine depiction of the Dragon. There, they represent strength, intelligence, luck, health, and harmony. They commonly protect life, fortune, and fertility. They generally have a snake-like appearance, and scales all over their body. They are also said to possess supernatural powers. The Tribal variation of the Dragon tattoo is also impressive. They are dragons that are designed with the strengths of the Tribal Tattoo style, such as the bold, black colors. The meaning of the Tribal Tattoo will depend more on how you decide to combine it with Tribal styles.

Angel Tattoos – Angel tattoos are another type of tattoo with multiple types and meanings. Generally, when women get an angel tattoo, this symbolizes calmness and serenity. When men get them, it usually symbolizes more of a connection to their spirituality and inner self. Some angel designs are designed to make the wearer safe and protected. Of course, there are some darker designs that can also represent a person’s darker side. There are Cherub designs, which symbolize hope and optimism, relating to love. Generally speaking, the symbol of an angel represents a representative from God, and the spiritual and emotional support he gives us.

Arm Tattoos – Arm tattoos are also very common, and can be done in many ways. This is probably the most common place on the body to tattoo. They are common in both Eastern and Western cultures. This spot on the body is very visible, so you want to ensure that you get a design that is important to you. There are just so many choices in this area, upper arm tattoo, forearm tattoo, shoulder tattoo, sleeve tattoos, wrist tattoos, the list can go on and on. Full sleeve tattoos are probably the boldest choice. Tattoo sleeves seem to be preferred by men although many women also seem to be getting them. It should be noted that full sleeve tattoos take a very long time to complete and usually require more than one session. Now that being said, it also takes great deal of commitment and money to create quality sleeve tattoos.

Skull Tattoos – Skull tats have been a huge choice for many decades, and are still extremely popular. From fun and jovial, to scary and creepy, this tattoo can be expressed in hundreds or ways. The symbol of the skull is known all over the world as a sign of death. People generally assume that the Skull Tat is a representation of death or other negative images. It also symbolizes power, strength, and the ability to overcome a difficult time in life, and the ability to avoid death. Historically, the skull has also been seen as a triumph over an enemy. You can see many different styles of skulls based on the creative imagination of the person creating them. They can be seen in many places, video games, comic strips, books, and of course tattoos. Be sure to seek advice from the tattoo artist when deciding on which design would best suit your personality.

Paul L Westcott is dedicated to helping prepare you for all things tattoo related.  Tatt00 Ideas is a website dedicated to helping you through the whole process. For some other great Tatt00 Designs and advice, look over our site. See our site for safety tips and general advice as well. Thank you.

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1. Commit to balance your training and your surf events season. This is crucial. Only when you commit and consistently take action can you improve. You will need a reason to commit – most of you want to catch more waves, or surf contests, or win events right? So make that your reason. Once you have a good solid reason, write it down. This is important, write it down, in the dirt, on the beach, in your journal, where ever, just get your reason out of your head and in print.

2. Grab your board. Surfing is obviously the best functional exercise for surfers, but what about pre season or when there are no waves? What about seasonal surf spots that only get swell at certain times of the year. Grab your board anyway. Go for a paddle at least once per week. It doesn’t have to be a long drawn out paddle, 15 – 20 minutes is ample, just enough to stimulate the muscle fibers and motor firing patterns associated with surfing. Dawn or sunset paddles are the way to go. Try to get in 2 – 3 paddles per week focusing on your paddling technique and stroke volume.

3. Stretch More. Muscles shorten and pull the body out of balance and the best way to restore equilibrium and energy channels is to lengthen areas in the body that require stretching. Flexibility is a massive component of fitness that is hugely rewarding and often undervalued. As a surfer the ability to twist, turn, flex, rotate bend and balance will keep you in the top 10. Kelly Slater is among the most flexible surfers in the world – sure helps him. Please note that not all stretching is going to be optimal for you, not all yoga poses will be good for you, although Sun Salutations are brilliant for most people in the morning, so work with a pro to balance your body.

4. Get stronger. Physically and mentally. The two can be trained together with weights or your body weight, however in order to generate power required later in the season, specific movements with weights will increase your strength faster and more effectively. You do not need heavy weights just enough to stimulate and recruit both slow and fast twitch muscle fibers. By performing strengthening exercises that challenge the nervous system and neurological pathways similar (but not the same) to surfing you will get more for your buck. I recommend wobble boards, Swiss balls, Skipping, Single and Multiple Plane / Joint Movements, Indo Board, Unstable surfaces etc Contact me at the board better link below if you have questions, I’m here to help.

5. Take one day only per week to do a longer run, bike, swim or paddle. (especially if your surfing a lot) Doing too much can lead to over use injuries and/or a drop in energy during the season rather than an increase. Start slow and keep your heart rate low. Those learning how to surf will notice that balancing on the board is sometimes hard enough so just paddling is the way to go. Pro’s and contest surfers on the other hand will benefit most from their longer session involving a combination of swim, paddle and beach work to balance both Mind and Body without over using the specific muscles dominated while surfing or competing.

6. Cross Performance train with a pro trainer. This will entail strengthening the body in dynamic environments and using skateboards, long boards, swim techniques, bowls, tramps, medicine balls and perhaps even snow boards if you live in the right area. Another good idea is to jump on a skateboard and let rip for a few hours.

7. Breathe better- lacking oxygen pretty much sucks! We are all going to get held down, rolled and caught on the inside. Learning to breathe correctly can massively help with energy, vitality and the ability to surf longer. Incorporate DEEP breathing techniques into your balancing routine to and use them before you surf, in the surf and in your life. A balanced life is smooth and strong, I have found Chi Gong, Tai Chi, Pilates, Yoga all teach ‘same same but different’ methods and have helped many clients improve competition, performance and life in general.

8. Give up smoking and eating crap junk foods. Your heart and lungs are a major part of your surfing lifestyle and the chemicals kill cells in your body and pollute our earth. The last thing you need is to go light headed and lose all your balance and your life. I work with a lot of people who smoke or are addicted to man made foods and I know it is tough, yet I encourage you to go clean and get your power back. Occy did and got the World Title.

Balance your life and surf better, I look forward to hearing from you.

Hayden Rhodes has coached professional and amateur athletes improve their sport performance and personal lives through balanced, scientific and holistic living principles. He is the performance coach and trainer for touring rock band PLACEBO and works with athletes who board the world.

Follow his site Board Better http://BoardBetter.blogspot.com to learn how you can use the best techniques professionals use to surf stronger, faster for longer. Follow Hayden on Twitter at BoardBetter. For Private seminars or coaching please visit

Please leave your comments below.

THANK YOU,

Hayden Rhodes

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